Jan 15, 2024
Today's interview comes from the World
Championships in Calgary, Alberta. I had heard about Chad Lausen
for years and was happy to finally meet him in England a couple of
years back, preparing for Stoneleigh. He was busy with the team
prepping, so we didn't have a chance to do the interview there.
After his go in Calgary though, we had some time to
chat. I enjoyed
hearing Chad's personal and unique philosophies on a lot of topics
including business, marketing, and competition. As you will hear, he is also
someone who likes to get involved in making the trade better. And
in that spirit, since this recording, he became the president of
the Western Canadian Farriers Association. I look forward to seeing
what he accomplishes there. I hope you enjoy this conversation as
much as I did.
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00:00 Introduction
and Background
00:04 The
Importance of Mental Game in Horse Care
00:39 The
Art of Pricing in Horse Care
00:54 The
Role of the Western Canadian Farriers Association
01:18 The
Importance of Continuous Learning in Horse Care
01:44 Interview
with Chad Lausen
02:36 Chad's
Journey in the Horse Care Industry
03:03 The
Importance of Community in the Horse Care Industry
04:33 Chad's
Apprenticeship Program
08:56 The
Importance of Being Coachable
10:05 Chad's
Approach to Business and Work-Life Balance
12:17 Chad's
Journey in the Horse Care Industry
15:33 Chad's
Approach to Teaching and Apprenticeship
17:28 Chad's
Experience in Rodeo and its Influence on His Career
26:12 Chad's
Approach to Avoiding Burnout
27:15 Chad's
Experience in Competitions
31:50 Chad's
Tool Making Business
33:59 The
Art of Knife Making
34:43 Balancing
Craftsmanship and Podcasts
35:08 The
Business Side of Farriery
36:32 The
Importance of Profitable Business
37:37 The
Value of Quality Work and Marketing
39:04 Promoting
the Farrier Industry
39:17 The
Journey Towards Certification
40:31 The
Importance of Competitions and Certifications
41:54 The
Impact of Apprenticeships
44:26 The
Importance of Business Knowledge
46:36 The
Stratum Tectorium: Short Answer Questions
47:33 The
Importance of Sponsors and Competitions
01:03:11 The
Importance of Stretching and Exercise
01:03:29 The
Importance of Passion in Your Career